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Posted By: Larry Stoler on: 11/28/2006 02:00:02 EST Subject: RE: Will Radio Ever Get It Right? |
Bill, what you describe happened in many markets. CBS Radio changed to the Jack format with the slogan "We play What We Want. This is contrary to what the listeners think and expect from their favorite radio station. Unfortunately Bob and others who believe in this music have lost a source to promote what they are doing and we have lost stations that have been made to believe that you can't sell this format because anyone over 54 is not influenced by advertising. I don't buy that way of thinking. Thanks for your comments. |